SEO Services in Indiana for Small Businesses & Nonprofits

What is SEO, and do you need it?

SEO is the practice of showing, through your website, what you do, how you do it and who you do it for, in a way that helps people find you. Most of those people don't know you exist yet. But they're already searching for what you provide, and a well-optimized website puts your expertise and credibility in front of them in the search results.

It matters because being online isn't the same as being found. Only about 3.5% of web pages get any traffic from Google at all (Ahrefs).

SEO can help nearly any business in any industry. The question is timing. It can take anywhere from several weeks to several months before SEO starts paying for itself. If you need more business right now, paid advertising on Google or social media is the better first move.

Local SEO for small businesses in Owen and Monroe County

If you run a business or organization in Spencer, Gosport, Ellettsville or anywhere else in southern Indiana, local SEO starts with your Google Business Profile. Keep it accurate, keep your reviews current, and make sure your name, address and phone number match across the business directories around the web.

The mistakes I see most often:

• Skipping free listings. Google, Bing, Yelp and many other directories give you free business listings. Claim and optimize them.
• Not asking for reviews. When a happy customer thanks you, ask them to leave a Google review. It's a small ask. I also help set up automated systems that will do this for you.

From there, it's about learning what your local customers search for and building your website to show up for those searches.

Start with a free SEO audit

My audits are full of action items: specific recommendations for where I'd start to get your website better optimized for search engines. You get it as a simple shared document, usually in less than a week.

The audit is more thorough if you can give me access to Google Search Console. Many people are surprised that this tool is free. It shows what people searched for when your website appeared in the results, and there are usually gold nuggets in that data, even if you've never done any SEO. If you don't have it yet, it's free and fairly easy to set up.

Who I've done SEO for

I've provided SEO services for businesses in hospitality and tourism, cannabis, addiction treatment and physical therapy, plus an AI startup. I've also set up online sales of digital products for a physical therapy practice.

Hoosier Storm Shelters, an Indiana storm shelter company, is a good example. Its most consistent source of leads and sales is people finding its website through search engines and AI tools.

How much does SEO cost?

Monthly SEO plans start at $1,000. There are no contracts, and you can cancel anytime.

For some businesses, I work on a performance basis: a setup fee up front, then nothing more until the analytics show my work is bringing you sales.

Why hire an SEO consultant instead of a digital marketing agency?

I've done SEO work for several digital marketing agencies, so I know how they run. You talk to an account manager, and the work goes to junior employees who each handle 10 to 30 client accounts. What you get is templated, cookie-cutter service.

As an independent SEO consultant, I keep a small client list on purpose. The work I do is built specifically around you and your business.